How to (and Why You Should) Optimize Your Brand SERP
On-Demand Webinar
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Our Speakers
Jason Barnard is a digital marketing consultant and Founder and CEO of Kalicube. He specialises in Brand SERPs and knowledge panels. He hosts a leading digital marketing podcast (intelligent, interesting, and fun). Because Jason has been studying, tracking and analysing Brand SERPs since 2013, he’s found that Brand SERPs are your new business card, an honest critique of your content strategy, and a reflection of your brand’s digital ecosystem.
Jeff Coyle is a data-driven search engine marketing executive with more than 18 years of experience in the search industry managing products and website networks.
Jeff is the Co-founder and Chief Product Officer for MarketMuse, where he is focused on helping content marketers, search engine marketers, agencies and e-commerce managers build topical authority, improve content quality and turn semantic research into actionable insights.
Before joining as Co-founder at MarketMuse, Jeff owned and operated his own inbound marketing consultancy and managed the Traffic, Search and Engagement team for TechTarget, a leader in B2B technology publishing and lead generation.