Every content marketer faces this challenge. How do you consistently and efficiently craft high-quality content?
Enter the content brief. It’s like a blue print any writer can use to guide them to quickly creating content of the highest calibre.
In this MarketMuse guide we'll show you:
"I could create a creative brief in less than 20 minutes, where it would take me a few hours before. This was a no-brainer."
Fara Rosenzweig, ManyChat
"The brief is really the secret sauce here. It’s the thing that makes it possible for a good, competent technical writer to produce something that reads well, is authoritative, covers all the bases."
Allan Tear, Consultant with IEEE
"I was sold on MarketMuse after we asked an editor (who knows nothing about fitness) to optimize a specific piece using a Content Brief and we saw performance triple very, very quickly"
Erin Mahoney, ISSA
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