How User Intent Changes
The SEO & Content Game
Q&A With Kevin Indig, Head Of Technical SEO At Atlassian
Search engine optimization is much more than technical tricks, keyword optimization, and high-quality content. Unless your audience searches for your website or product, it’s unlikely they will find you unless you create relevant informational content.
Learn how to apply a user-centric approach to your content strategy. Prioritizing user intent will not only grow rankings and traffic, but will increase your website’s relevance to related search terms and improve the user’s experience and buying journey.
Watch this webinar with Kevin Indig, SEO Lead at Atlassian, where we discuss:
- The concept of user intent
- Common misconceptions
- Applications of the process
- Innovations and where it’s headed