Research, Data, and Content: How to Build and Expand Your Brand

Webinar | October 30th, 2019 | 1-2 PM ET

Your data is only as good as what you do with it.

Need to ignite a new audience? Or launch a new brand? Doing proper research and obtaining the right data are crucial starting points.

Marketing ROI is a result of a multitude of factors that need to be layered into your content strategy. Synthesizing data is certainly at the top of this list, but it all comes down to what you do with it. Simply put, good data is actionable data.

Join us on October 30th to hear how Allen Martinez, Chief Creative Brand Strategist of Noble Digital, analyzes and assesses data to extract human insights and identify untapped audiences.

Using a real-world example, we'll walk through the process of how to develop a new brand, new product launch, PR activation or new campaign. Plus, get tips for driving continuous results by testing and refining across the campaign lifecycle.

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