Skip to Content
First Draft

Accelerate content creation at scale with the highest-quality AI-generated content on the market.

Drag and Dropping machine generated content into the Optimize Writing space

Never stare at a blank page again

Kickstart every piece of content with editor-ready drafts. Give your editors and writers a foundation to build from using their expertise and knowledge of your brand.

Close-up of Head-to-Head Analysis in MarketMuse Optimize

Control your content costs

First Draft is the first-ever cost-effective, publicly available AI content generator. Each draft has a fixed cost, so you can easily forecast and control content creation costs.

Confirmation of a First Draft order

Remove the bottleneck around content creation

Tired of letting content initiatives fall by the wayside due to lack of resources? Scale content without scaling your headcount by getting strong drafts into your editors’ hands faster.

Close-up of a bulk Content Brief order

Our AI, your voice

First Drafts can be configured to write in your house style. If you don’t have one, we can generate content in the style of a publication you like.

Avoid plagiarism and offensive content

First Draft only produces original content that is free of offensive language or plagiarism. You’ll never worry about copyright infringement or brand-damaging language.

First Draft

GPT-3

First Draft

Output is dictated by MarketMuse Content Briefs so drafts are coherent and structured out of the box.

GPT-3

Output starts with prompt text and goes on without guardrails, leading to unstructured output unsuitable for SEO-quality content.

First Draft

Build your own MarketMuse Content Briefs before ordering a draft. You specify the topics the article should mention, questions it should answer, and the sections of the article.

GPT-3

Users have little control over which topics GPT-3 generations mention and which questions the content answers.

First Draft

1-2 hours to publication.

GPT-3

3-7 hours to publication.

First Draft

Generates text that is free of degradation at length, plagiarism, and repetition.

GPT-3

Doesn’t check for degradation, plagiarism, or repetition.

First Draft

Available for all MarketMuse customers.

GPT-3

Restricted access to the GPT-3 API.

First Draft

Cost-effective for practical uses.

GPT-3

Not cost-effective for practical content creation at scale.

First Draft

Trained on articles from a curated dataset (that excludes sexist, racist, and adult content) to improve the outcome of generations.

GPT-3

Trained on the entire web – including low-quality, explicit, and hateful content – leading to low-quality generations.

First Draft

Can be configured to write in your style or that of one you want to emulate, as well as learn new vocabulary over time.

GPT-3

Can only generate text based on the parameters of the model, with little to no configurability.

First Draft

Up to 5,000 words.

GPT-3

~1,200 words.

How it works

  1. Use the Inventory to research a topic you want to write about.
  2. Use our Brief Builder to structure the content however you like.
  3. Click “Get First Draft.”
  4. Our AI generates a draft of content that’s ready by the next day.
  5. Access your First Draft from the menu and edit it directly in our text editor.

Warp speed drafts are a click away.